An event initiated by Mondelez in order to reach and train 450+ Marketers.
Beside the main summit at Mondelez European headquarter Vertikom has been requested to organize an INNOVATION FAIR for the bakery, chocolate and refreshment categories as well as an evening social gathering.
The goal was to transform an empty floor into a real Fair. Each single element was carefully selected, built and developed for this memorable event.
Based on the feedback received, the result sustainable met and overcame the client’s and attendees’ expectations.